Ways & How

how to sell artwork

how to sell artwork

After carefully accomplishing your creation, the next thing to do is to learn how to sell artwork rather than keeping your drawing at home. Your artistic talent should not be limited to a mere pastime only. There are so many ways by which you can transform it into a lucrative business or to an income-generating endeavor. This article will teach you how to sell your artwork competitively and as quickly as possible. What is highly needed is the persuading ability to let every potential buyer understand the value of your piece. It is not all about the price after all but it is more about showcasing your priceless talent as an artist. Here are the steps you can follow to sell your artwork.

  1. Join a network of artists engaged in selling arts. Artists who are engaged in business of selling arts know the intricacies and the nitty-gritty details of selling artwork masterpieces. More often, they form solid organization of artists that endeavor in selling art creations.



    Join them and participate on the group’s regular activities so that you can gain more knowledge in terms of marketing and selling your intellectual creations.

  2. Formulate your marketing strategy. Based on what you learned from other artists along with your basic marketing knowledge, you then can create your own strategy on how to market your creations.

    In marketing your craft, you can use the internet. If you have the money, you can create your own website and advertise your pieces over the worldwide web. You may also advertise and sell your craft in eBay.com or in amazon.com.

    If you want to market your artwork creations in the conventional way, you can advertise them on local newspapers. You can also display them in a flea market. Whenever possible, ask local businessmen to allow you to display your artworks in their establishments for free.

    Consider joining artwork competitions and exhibits so that the public may know the beauty and the value of your works. Make your way through the competitive world of art gallery

    To gain wider recognition, you must mix up your marketing strategies from the most conventional way to the most modern one.

  3. Appraise your artwork. To determine the value of your piece of art, have it appraised with a professional appraiser. Though this may cost you some money but it will be worth it in the end. A professional appraiser can help you in fixing a competitive price for your artwork. He can also give you vital information as to where should you sell your creations.

    In the end, you have to fix your price. The final decision is still yours. The price of your artwork creations must be fixed competitively and reasonably.

  4. Consider giving commissions. If somebody endorses your artworks and your business place, consider giving commissions to persons who did such selfless promotion. Technically, that is called word-of-mouth advertising.

  5. Have a business place. Once you start selling and you are hitting good returns you should consider establishing a business place where you can display and sell your artworks. It would be too laborious on your part if you keep on moving from one place to another while selling. Having a fixed business place can draw more people to visit your area thereby increasing your sales.

  6. Have personal touches in every consummated sale transaction. You must have that extra efforts to be different from the others sellers. These personal touches in every consummated transaction simply mean personalized delivery of the artwork, free freight charges, free packaging, and all other freebies. All these would definitely make your business more popular.

Generally, the rules in sales and marketing remain the same on almost all kinds of goods. But in selling an artwork, in particular, it takes a lot of persuasion because you are not just selling an ordinary commodity. Some people may think that with just a piece of artwork, the price is too high to pay. Well, you cannot really blame those people who have such kind of mindset because, in truth, only a few people understand the price and value of an intellectual creation. In the unique and competitive world of artwork industry, you need to have an edge. Knowing how to sell artwork is one of the few things you should dwell on if you really want to make a decent living as an artist.

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